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Email signature helps training course sellout

We don’t shout about the fact that we are able to develop email signatures, but we do, and for a number of different applications and purposes.

Our best case study is for the Heating & Ventilating Contractors Association (HVCA), who used one of our signatures to promote an upcoming course, which resulted in the course being fully subscribed, and for first time too, which was directly attributed to the email signature campaign.

We started working with HVCA to develop a number of Microsoft Word and PowerPoint templates, and quickly became familiar with their network setup and infrastructure. After identifying the need to add a consistent email signature across their whole organisation so they could be centrally managed and maintained, we recommended Policy Patrol and helped with the installation and configuration of this tool, which bolts onto Microsoft Exchange email server.

Using Policy Patrol, its easy to manage different signatures for different departments and locations for example, likewise its easy to add promotions and messages, links to web pages and news etc.

“It had an immediate impact on visits to the bookings page for the seminars which were eventually oversubscribed.” Brigitte Faubert, Communications and Public Affairs Executive

Email signature screen shot

Customised email signatures

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